Ziflow vs. Frame.io: Which online proofing platform is best for your team?

If your creative projects include more than just video — and let’s be honest, most do — then choosing the right proofing tool becomes a lot more complicated. Frame.io shines for video teams, especially those embedded in Adobe’s post-production ecosystem. But when the campaign includes web pages, PDFs, images, animations, and cross-functional collaboration across legal, brand, and marketing? That’s where Frame.io may start to show its limitations.

Ziflow was built to handle whatever creative you throw at it. From multi-asset campaign reviews and parallel workflows to compliance-ready audit trails, Ziflow gives creative teams a single platform to manage feedback across every format — video included. In this post, we’ll compare Ziflow and Frame.io head-to-head so you can decide which platform fits your team’s full creative workflow.

What we'll cover

TL;DR: Why Ziflow wins

• All-in-one asset support: Ziflow handles videos and everything else—websites, PDFs, HTML5, and more—making it ideal for full campaign reviews.
• Enterprise-grade workflows: Unlike Frame.io, Ziflow offers automated, multi-stage workflows, version control, and audit trails to streamline approvals at scale.
• Transparent pricing: No hidden fees for collaborators or storage. Ziflow’s pricing avoids the surprise bills many teams now face with Frame.io.

Compare features: Ziflow vs. Frame.io

Frame.io   4.6/5 (80 reviews)	Reviews (Capterra)	4.8/5 (404 reviews)
Focused on video content; does not support combined views for multi-format campaigns.	Multi-Asset Campaign Reviews	Supports reviewing multiple asset types—like videos, images, websites, and documents—in a single canvas. Designed to streamline feedback across complex campaigns.
Handles version stacks for video but lacks visual comparisons for most other formats.	Version Management	Tracks all versions automatically with visual comparisons and full audit history. Prevents outdated feedback with auto-locking and notifications.
Best-in-class for video formats; support for other media types is limited or inconsistent.	Media Types	Supports 1,200+ formats including video, images, web pages, audio, HTML5, and 3D. Enables unified feedback on any type of creative asset.
No built-in workflow engine; reviews must be coordinated manually.	Workflows & Review Stages	Offers advanced workflow automation with parallel/sequential stages, logic-based routing, and SLA-based triggers. Scales easily across departments and projects.
Reports of session timeouts and auto-logouts persist; no public uptime metrics are shared.	Reliability (Uptime)	Delivers 99.99% uptime with a global infrastructure and published SLAs. Designed for high availability across large teams.
Intake forms are not available; files must be uploaded manually.	Intake Forms	Custom-branded intake forms route uploaded files directly into workflows with required metadata. External and internal users supported.
No built-in analytics or reporting tools.	Reporting	Provides dashboards, usage insights, review analytics, and workflow bottleneck tracking. Ideal for operational reporting and compliance.
No e-signature capability or secure audit tracking.	E-signatures & Compliance	Supports authenticated e-signatures, decision logs, permission-based access, and full audit trails. Trusted by teams in regulated industries.
Integrates well with Adobe Premiere and After Effects but lacks broader ecosystem support.	Creative & PM Integrations	Connects directly with Adobe CC, Asana, Monday.com, Wrike, Jira, Slack, Drive, Dropbox, and others. Enables end-to-end creative workflows.
Embedded into Adobe Premiere and AE; no support for design tools.	Adobe Plugins	Native plugins for Photoshop, InDesign, Illustrator, Premiere, and After Effects. Enables reviewers and creatives to stay inside their tools.
Must be used within Adobe Creative Cloud for full functionality.	Standalone Platform	Fully standalone and platform-agnostic; does not require a bundled DAM or PM tool.
No checklist functionality.	Checklists	Supports reusable, customizable checklists within reviews to ensure consistency and compliance. Ideal for regulated or multi-step teams.

Workflow & automation

Frame.io is built for video teams, but its workflow capabilities are lacking — there’s no built-in automation, conditional routing, or multi-stage review. For access to any of these crucial features, Adobe suggests customers use their Workfront product alongside Frame.io, an entirely different software solution for which licenses come at a steep cost. Ziflow gives you advanced creative workflow automation with sequential and parallel stages, decision logic, and triggers that reduce manual work and keep campaigns moving efficiently, all within a single platform.

Pricing

Frame.io’s recent removal of its Archived storage tier has led to unexpected costs for many teams, especially those managing high volumes of projects. Additional collaborator fees and hidden upgrade triggers have frustrated users. Ziflow provides transparent, predictable pricing — no surprise charges for collaborators or storage, and no forced upgrades.

Collaboration experience

Both platforms support commenting and annotations, but Frame.io limits those features to video and simple formats. Ziflow enables deeper collaboration across every asset type with threaded replies, @mentions, side-by-side version comparison, and a complete decision log — helping cross-functional teams stay aligned.

Supported asset types

Frame.io excels in video review with frame-accurate commenting and camera-to-cloud workflows. However, support for non-video formats like websites, documents, and rich media is limited. Ziflow supports 1,200+ formats — from video and web to PDFs, PSDs, and 3D — allowing full campaign reviews in a single platform.

Compliance, security, & control

Frame.io provides basic access control and some enterprise features in higher tiers, but lacks audit trails, e-signatures, and granular reviewer roles across file types. Ziflow offers SOC 2 compliance, full audit logs, role-based access, and electronic signatures — making it a better fit for regulated industries or organizations with strict governance requirements.

Integration ecosystem

Frame.io integrates tightly with Adobe tools and supports select video production apps, but lacks broader workflow integrations, forcing users to purchase a separate tool to “zap” with platforms that exist outside their limited ecosystem. Ziflow integrates natively with Adobe Creative Cloud and with project management, DAM, and communication platforms like monday.com, Slack, Asana, Dropbox, and more — supporting creative operations from end-to-end.

Scalability & support

Frame.io is a great fit for post-production teams but doesn’t scale easily across complex workflows or multi-team environments. Ziflow is built to support global enterprise teams with high volumes of content, customizable workflows, and 24/7 support. Whether you're managing 10 or 10,000 assets, Ziflow adapts to your needs.

What Ziflow customers who switched from Frame.io are saying

“I selected Ziflow over Frame.io because of the price. Ziflow has way more features for a fraction of the cost.”

Read more of video editor, Emily's review.

“When using other software for reviewing projects, we have [used] Frame.io and Ziflow interchangeably. One thing I really like that Ziflow does over Frame.io is that it allows you to stack different versions on the project. Such as when you are making edits to a video you are able to stack the newest version on top of the older one and it is easier to compare the two.”

Read more of video editor, Alyssa's review.

“Although some functionality in Frame IO is better for some file types, (particularly Broadcast data), Ziflow was a better all round tool for all Media types.”

Read more of the review from this media production company.

Why switch to Ziflow?

Whether you're already using Frame.io or evaluating your first proofing platform, it's worth asking: What happens after the video is approved? For most creative teams, video is just one part of the campaign. There's also web, email, print, packaging, social, legal review, and more. And that’s where Frame.io starts to fall short.

Ziflow is purpose-built to handle everything your team creates — from live websites and PDFs to HTML5 ads and 3D packaging files — all in one place. You still get powerful video review capabilities, but with the added bonus of automated workflows, multi-stage approvals, full audit trails, and integrations with the tools your entire creative ops stack depends on.

For current Frame.io users, the switch to Ziflow means fewer tools, less manual coordination, and clearer visibility across every asset — not just video. And for teams exploring proofing software for the first time, Ziflow offers a future-proof foundation that scales as your projects and teams grow.

Ziflow vs. Frame.io FAQs

Final verdict: should you choose Ziflow or Frame.io?

If your team works only on video and is fully embedded in Adobe’s post-production ecosystem, Frame.io can get the job done. But for most creative teams, that’s not enough. Campaigns today span far more than video — web content, social ads, PDFs, packaging, HTML5, and more. Managing all that with a video-only tool creates silos, slows teams down, and increases the risk of missed feedback or compliance gaps.

Ziflow is the better choice for teams who need flexibility, scalability, and control. It supports every creative format, automates complex workflows, and provides the enterprise-grade features Frame.io lacks — like intake forms, e-signatures, audit trails, and 24/7 global support.

Whether you're scaling a creative ops team or just tired of stitching together tools, Ziflow helps you streamline reviews across your entire content lifecycle — not just post-production.